start here. go places.

Client: AICPA | Product: Student Recruitment |

Concerned about their declining membership and lack of accounting majors, the AICPA began a student recruitment campaign. The goal of the Start Here. Go Places. campaign is to spark interest in a career as a CPA among high-school and early college students.

This campaign has won numerous awards including:

STEVIE AWARD WINNER
Role: Creative Lead, Art Director
American Institute of Certified Public Accountants (AICPA), New York, NY – “CPA Student Recruitment Campaign”, Start Here. Go Places.

WEBAWARD FOR OUTSTANDING ACHIEVEMENT IN WEBSITE DEVELOPMENT
Role: Creative Lead, Art Director
Wunderman New York;
AICPA; CPA Student Recruitment Campaign;
Outstanding Website